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Articles 1 à 20 sur 2947
Par Gerald Zaltman. 2003
How to unlock the hidden 95 percent of the customer's mind that traditional marketing methods have never reached. This title…
provides a practical synthesis of the cognitive sciences. Drawing heavily on psychology, neuroscience, sociology, and linguistics, Zaltman combines academic rigor with real-world results to offer highly accessible insights, based on his years of research and consulting work with large clients like Coca-Cola and Procter & Gamble. An all-new tool kit: Zaltman provides research tools - metaphor elicitation, response latency, and implicit association techniques, to name a few - that will be all-new to marketers, and demonstrates how innovators can use these tools to get clues from the subconscious when developing new products and finding new solutions, long before competitors do.Par Elizabeth McGrath. 2016
"The Couples' Kama Sutra offers a fresh, playful, and educational take on the sexual positions of the Kama Sutra. With…
drawings and simple exercises, any couple or individual can use the tools in this book to turn the heat up and deepen connection." —Keeley Rankin, sex and relationship coach, co-founder of BetterSexEd.org, co-founder of SexAsMeditation.comSex is fun. It feels good and brings us closer together. But for many of us, the sex we're having doesn't deliver the excitement and connection it used to. For hundreds of years, the Kama Sutra has offered a timeless structure for exploring sex. The Couples' Kama Sutra goes one step further by introducing you to sexual experimentation, inspiring confidence in your body, and laying the foundation for incredible sex that deepens your relationship.41 beautifully illustrated, intensely erotic sex positions help you delve into the deepest layers of your relationshipExpert guidance from a practicing sex therapist with more than a decade of experience combines the principles of the Kama Sutra with the latest research in sexualitySimple exercises explore the 5 most preferred modes of Kama Sutra sex—Intimate, Powerful, Energetic, Racy, PlayfulStraightforward advice for openly communicating your desires and introducing new pleasures such as sex toys, bondage, and role-playStop waiting for things to change and start having sex that makes you feel the way you want to feel with The Couples' Kama Sutra. Let sex therapist Elizabeth McGrath show you how she has helped more than a thousand clients unlock new passions in their sex lives...and how you can do the sameIn the ancient world there were three medicine kingdoms: animal, vegetable, and mineral. Following her previous acclaimed volumes on animal…
(The Illustrated Bestiary) and vegetable (The Illustrated Herbiary), Maia Toll fulfills the call for mineral with The Illustrated Crystallary, exploring the mystical qualities of 36 fascinating crystals and minerals, including amethyst, hematite, mica, smokey quartz, emerald, ruby, and more. Combining bits of ancient wisdom with her own insights, Toll illuminates the aspects and energy of each stone and, through rituals and reflections, the life guidance it might offer contemporary readers. Obsidian&’s shiny surface and sharp edges reflect the shadowy corners of the self and serve as the tool for cutting them loose. The sky-like color of earthly turquoise provides balance between opposing forces. Stunning illustrations by Kate O&’Hara magnify the symbolism of each crystal. This publication conforms to the EPUB Accessibility specification at WCAG 2.0 Level AA. Also available: The Illustrated Herbiary Collectible Box Set and The Illustrated Bestiary Collectible Box Set.Par Faith Jenkins. 2021
DATE SMARTER, MAKE BETTER DECISIONS IN LOVE, AND ACHIEVE THE RELATIONSHIP YOU DESERVE… IT ALL STARTS WITH NOT SETTLING! By day, Faith…
Jenkins is the host of Oxygen's Killer Relationship and former host of the nationally syndicated relationship show Divorce Court; by night, she&’s a happily married new mother who navigated these dating streets for years before learning how to attract the love of her dreams. When she turned 35 without a wedding ring in sight, like most women, she started getting tons of questions about not being married. But she made a decision: I. Will. Not. Settle. As an attorney and arbitrator, Faith has presided over hundreds of cases, and has helped couples avoid and resolve a wealth of drama. And she&’s seen it all! In Sis, Don&’t Settle, she&’s gathered an arsenal of love, wisdom and advice for women on how to play it smart. Modern culture would have women believe they can&’t have it all—and be smart, successful, strong women with authentic love to boot. Wrong. Told in her signature style—sometimes salty and sometimes sweet—Faith provides real solutions that will teach you how to thrive in relationships while avoiding common missteps and pitfalls. She delivers it straight, with no chaser, to show us how to level up, and reminds you that how you live single will set the tone for your success in relationships. Smart, illuminating, and, often laugh-out-loud funny, Sis, Don&’t Settle is the essential playbook that will help you build your confidence, generate better results in love, and land a high-value relationship once and for all. You&’ll find tips on topics like: Strong Independent Women…and the Men Who Love Them What&’s Worse than a Bad Relationship? Overextending Your Stay in One Becoming the Right Person to Attract the Right Person How to Release Trash Subconscious Beliefs that Keep You Settling And much more! Whether you&’re single, divorced, or in a situationship, Sis, Don&’t Settle reveals the direction and guidance you need to navigate love and take back your power.Par Julia Rockwell. 2023
This Earth—and money—saving guide to sustainable living empowers families everywhere to fight climate change by making practical lifestyle changes—at home…
at their own pace.Expert author Julia Rockwell provides a road map to simplify and streamline our lives in a way that benefits overall well-being and the health of the planet—all without sacrificing comforts or turning our lives upside down. And to do so you...do not need to carve out separate time to focus on sustainability,do not need to spend more money,do not need to partake in DIY projects,do not need to be perfect,do not need to get rid of all the plastic in your home,do not need to turn your family&’s life upside down,do not need to feel guilty (you didn&’t create this mess we are in),do not need to live off the grid.Written and designed to reach all families, this inspiring and useful book highlights &“eco-action&” solutions that support a climate-friendly lifestyle at your own pace. Some of the eco-actions topics covered are:Take a Trash TallyFind Your Free MarketplaceSwitch to ReusablesHelp Kids Eat, Not WasteIt shows us how caring for a healthy planet doesn&’t just boost mental wellness, reduce stress, and heighten sense of community, but also saves time and money, too. Includes a comprehensive list of eco-insider resources, a 31-day Eco-Family Challenge, a guide to creating a personalized roadmap to resources in your area, and the book itself is printed on responsibly forested, FSC certified paper. Realistic yet impactful, Mothering Earth gives readers a feasible guide for simple and meaningful change, while at the same time sparks calmness and connection. With the tools to create an effective and healthy eco-routine, readers take a holistic look at shifting habits and making them stick in this Earth-saving guidebook.&“We know women and girls will be most affected by climate change. Mothering Earth has us all thinking about how to take agency in our own lives while fighting for the systemic changes we need for a thriving planet.&”—Eve Rodsky, author of New York Times bestseller Fair Play and Find Your Unicorn Space"Saving the planet is an all-hands-on-deck effort, and in this book, Julia gives strategies that can get your whole family (or just yourself whilst navigating family) on board with simple shifts that are economical, fun, and best of all, impactful. Every household needs to read this. Better yet, every human needs to read this."—Ashlee Piper, Sustainability Expert and Author of Give A Sh*t: Do Good. Live Better. Save the Planet."This book is a powerful and practical guide for how we can individually make small shifts and daily choices to collectively create a more just, equitable world – and a more climate resilient future – for our children and for generations to come."—Melinda Kramer, Co-Founder and Co-Director of Women&’s Earth Alliance"Conscious parenting is not an easy task, but Julia will show you how it&’s not only possible - it's the foundation for a whole new kind of life. And one that you don&’t want to miss out on."—Anne Therese Gennari, author of The Climate Optimist Handbook"Mothering Earth is the approachable, accessible guide I&’ve needed to move from overwhelm to action. Julia skillfully outlines the small, simple changes my family can make to live more sustainably and create a stronger planet."—Jill Koziol, Co-Founder & CEO, Motherly"Julia has done incredibly thorough research coupled with her dedicated experience and testing in order to offer a wide host of solutions for every aspect of domestic life. This book wPar Steve Silverman. 2009
Useless—and fascinating—information from the man with &“the reputation as the science teacher with 1,000 different stories to excite young minds&”…
(ABC News). Steve Silverman was looking for a way to add some spice to his high school lectures when he realized that weird and bizarre true-life stories would capture his students&’ attention. In fact, they worked so well that the science teacher then began posting his discoveries to his own Web site, which he dubbed Useless Information. Well-researched and clearly sourced, Silverman&’s unusual tidbits have gained a wide following. In Einstein&’s Refrigerator, Silverman collects more than thirty of the most fascinating stories he has gathered—tales of forgotten genius, great blunders, and incredible feats of survival, as well as answers to puzzling questions. Einstein&’s Refrigerator is a remarkable book with spellbinding stories. Whatever happened to the refrigerator Einstein helped invent? While it never became a commercial success, its underlying concepts became the basis for cooling nuclear breeder reactors.Par Kelly J. Welch, Pauline H. Turner. 2012
Parenting through the lifespan This inclusive, research-based text on parenting through the lifespan helps students work with parents as professionals,…
as well as develop life skills. Parenting in Contemporary Society, Fifth Edition provides in-depth information about parenting through the lifespan and in diverse family types. It includes all types of parents and family situations, examines similarities and differences among parents in four major minority groups, and examines the various risks, challenges, and alternatives available to parents. Learning Goals: Upon completing this book, readers should be able to: •Recognize the changing nature of parenting throughout the life cycle, from infancy through old age, including the reciprocal nature of the parent-child relationships •Understand parenting differences in diverse cultures and families - Identify parenting strategies in high-risk families with teenage parents, abusive parents, and homeless families, and families with exceptional children •Recognize alternatives to biological parenthood: adoptive parenthood, parenting through assisted reproduction (artificial insemination by donor, in vitro fertilization, surrogate mothers, etc.), and foster parenthood •Understand timely issues in child care and early education including types of programs, differences in infant care and self-care, the importance of quality care, the effects of child care on children, and other preschool programs.Emotional, physical and sexual abuse in childhood can result in a range of problems and lead to long-term difficulties that…
make life a struggle.With this in mind, clinical psychologist Dr Helen Kennerley has devised this highly acclaimed self-help programme based on the principles of cognitive behavioural therapy (CBT) to help you to understand the links between your past trauma and any present difficulties. It offers you the means to gain control of your life and your feelings, enabling you to deal with any intrusive memories and mood swings, and develop healthy, better relationships in adulthood. Anyone who has endured childhood abuse and continues to battle with its aftermath will find this book supportive and liberating. The book gives you:- An understanding of the range of problems childhood abuse can create- Advice on how to build healthy relationships in adulthood- A structured, step-by-step self-help guideOVERCOMING self-help guides use clinically proven techniques to treat long-standing and disabling conditions, both psychological and physical. Many guides in the Overcoming series are recommended under the Reading Well scheme.Series Editor: Emeritus Professor Peter CooperEmotional, physical and sexual abuse in childhood can result in a range of problems and lead to long-term difficulties that…
make life a struggle.With this in mind, clinical psychologist Dr Helen Kennerley has devised this highly acclaimed self-help programme based on the principles of cognitive behavioural therapy (CBT) to help you to understand the links between your past trauma and any present difficulties. It offers you the means to gain control of your life and your feelings, enabling you to deal with any intrusive memories and mood swings, and develop healthy, better relationships in adulthood. Anyone who has endured childhood abuse and continues to battle with its aftermath will find this book supportive and liberating. The book gives you:- An understanding of the range of problems childhood abuse can create- Advice on how to build healthy relationships in adulthood- A structured, step-by-step self-help guideOVERCOMING self-help guides use clinically proven techniques to treat long-standing and disabling conditions, both psychological and physical. Many guides in the Overcoming series are recommended under the Reading Well scheme.Series Editor: Emeritus Professor Peter CooperPar Ann Ozsivadjian. 2023
Practical, evidence-based advice for managing distressed behaviours and common situations involving autistic children. Autism affects about one per cent of…
the population, and whilst it can present very differently among individuals, there are some common challenges faced by autistic people. This self-help guide focuses on practical, proven techniques to help parents support their autistic children with commonly experienced areas of difficulty. Written by authors with extensive experience in research and in working clinically with children with a wide range of neurodevelopmental differences, this book uses a strengths-based approach to guide parents in helping their children to enhance their skills, as well as to manage some common challenges.This book will help you to: · Support your child through anxiety and social interaction issues · Manage sleep problems and feeding difficulties · Understand sensory responses in autism · Understand and manage distressed behaviour, including self-harm and demand avoidanceHelping Your Child is a series for parents and caregivers to support children through developmental difficulties, both psychological and physical. Each guide uses clinically proven techniques. Series editors: Dr Polly Waite and Emeritus Professor Peter CooperPar Michele Knight-Waite. 2023
A BEAUTIFULLY DESIGNED AND INCLUSIVE TAROT GUIDE THAT SPEAKS TO US ALLSome people can pick up a Tarot deck and…
instantly read like a pro. Others take longer to develop an affinity with the cards. The truth is, there's no right or wrong way to read them. And although none of the cards have set meanings, there are plenty of ways to peel back the layers and decide how each relates to your life. The Knight-Waite Tarot Guidebook features all the beautiful illustrations and artwork from the Knight-Waite Tarot Deck and includes 'traditional' interpretations of every card in the deck, sample spreads showing different ways to conduct a reading, and write-in sections for recording your interpretations. Tarot uses a symbolic language that tugs at your unconscious, dragging to the surface both treasure and truths. Using this guide alongside your Tarot will help you tune in to the story the cards are telling you, enjoying guidance, wisdom and answers, right when you need it. It will open the door to your higher intuition and reveal astonishing truths about yourself and your life.The answers you've been looking for are right here.REMEMBER TO SEARCH FOR THE ACCOMPANYING CARD DECK: The Knight-Waite Tarot Deck Cards and Quick Start Guide'I found my power when I realized it was within me, within my skin and within my soul. It just…
needed to be set free.' Leigh-Anne Pinnock's life changed overnight when she became part of the first ever girl band to win the X-Factor. The multi-platinum selling supergroup Little Mix, went on to become one of the biggest girl bands of all time.Launched into chart-topping global fame, Leigh-Anne was living her childhood dream of becoming a popstar. But behind the scenes, as a Black woman within an industry and team with little diversity, Leigh-Anne was struggling with her identity and felt completely lost. In her highly anticipated memoir, Leigh-Anne shares her journey from growing up in a mixed-race family in Britain to taking the pop world by storm. Honest and direct, she reveals the challenges and prejudices that stood in her path and how she overcame them by embracing her own power. Sharing the experiences and lessons that have shaped Leigh-Anne, this book will empower us all to challenge the status quo, stand up for what we believe in and go after our dreams.Par Michele Knight-Waite. 2023
A BEAUTIFULLY DESIGNED AND INCLUSIVE TAROT GUIDE THAT SPEAKS TO US ALLSome people can pick up a Tarot deck and…
instantly read like a pro. Others take longer to develop an affinity with the cards. The truth is, there's no right or wrong way to read them. And although none of the cards have set meanings, there are plenty of ways to peel back the layers and decide how each relates to your life. The Knight-Waite Tarot Guidebook features all the beautiful illustrations and artwork from the Knight-Waite Tarot Deck and includes 'traditional' interpretations of every card in the deck, sample spreads showing different ways to conduct a reading, and write-in sections for recording your interpretations. Tarot uses a symbolic language that tugs at your unconscious, dragging to the surface both treasure and truths. Using this guide alongside your Tarot will help you tune in to the story the cards are telling you, enjoying guidance, wisdom and answers, right when you need it. It will open the door to your higher intuition and reveal astonishing truths about yourself and your life.The answers you've been looking for are right here.REMEMBER TO SEARCH FOR THE ACCOMPANYING CARD DECK: The Knight-Waite Tarot Deck Cards and Quick Start GuidePar Ann Ozsivadjian. 2023
Practical, evidence-based advice for managing distressed behaviours and common situations involving autistic children. Autism affects about one per cent of…
the population, and whilst it can present very differently among individuals, there are some common challenges faced by autistic people. This self-help guide focuses on practical, proven techniques to help parents support their autistic children with commonly experienced areas of difficulty. Written by authors with extensive experience in research and in working clinically with children with a wide range of neurodevelopmental differences, this book uses a strengths-based approach to guide parents in helping their children to enhance their skills, as well as to manage some common challenges.This book will help you to: · Support your child through anxiety and social interaction issues · Manage sleep problems and feeding difficulties · Understand sensory responses in autism · Understand and manage distressed behaviour, including self-harm and demand avoidanceHelping Your Child is a series for parents and caregivers to support children through developmental difficulties, both psychological and physical. Each guide uses clinically proven techniques. Series editors: Dr Polly Waite and Emeritus Professor Peter CooperPar Mandy Schaniel, Matthew L Gentry. 2023
Fear: that pesky, four-letter word drives so much of our life. But what if we told our minds and our…
hearts to exchange "fear" for an even more powerful five-letter word? Faith. Retired before age forty after climbing the ladder of many business-industry titans like ZipRecruiter and GoHire, Mandy Schaniel knows that success comes from within. It is a mindset, and half the battle of building a success mindset stems from faith-not just in a spiritual sense (though the two go hand-in-hand) but faith in your calling, your skills, and-above all else-yourself. From identifying your purpose to understanding your leadership style, Mandy explains the keys needed to strengthen our whole selves for success. Filled with her personal stories of triumphs, failures, and mentorship moments, Faith Over Fear: How to Adopt a Success Mindset is sure to make you laugh, feel uplifted, and inspire you to make moves toward your summit. The climb is not easy, it never is-but Mandy's wisdom will help you to harness your faith, get over your fear, and build a mindset powerful enough to move mountains.Par Devora Zack. 2015
“Can literally double your productivity and performance overnight. This may be the most important book on time and personal management…
you will ever read.” —Brian Tracy, international bestselling author of Eat That Frog!Your mind can’t be two places at once. Too many of us have become addicted to the popular, enticing, dangerously misleading drug of multitasking. Devora Zack was once hooked herself. But she beat it and became more efficient, and you can too.Zack marshals convincing neuroscientific evidence to prove that you really can’t do more by trying to tackle several things at once—it’s an illusion. There is a better way to deal with all the information and interruptions that bombard us today. Singletasking explains exactly how to clear and calm your mind, arrange your schedule and environment, and gently yet firmly manage the expectations of people around you so that you can accomplish a succession of tasks, one by one—and be infinitely more productive. Singletasking is the secret to success and sanity.“Devora Zack shows us how doing one thing at a time reduces stress, increases efficiency, and produces higher quality results. If you want to work smarter, not harder, read this book!” —Ken Blanchard, #1 New York Times-bestselling coauthor of The One Minute Manager®“Don’t let Zack’s lighthearted tone fool you—Singletasking is backed by hard science, and this book’s pragmatic advice can really change your work and your life.” —David Bach, #1 New York Times-bestselling author of The Automatic Millionaire“Zack shows readers how they can manage the expectations of others, unplug from technology (at times), and operate in the moment.” —Library JournalPar Tom Izzo, Anthony Ianni, Rob Keast. 2021
"They don't know me. They don't know what I'm capable of." Diagnosed with pervasive developmental disorder, a form of autism,…
as a toddler, Anthony Ianni wasn't expected to succeed in school or participate in sports, but he had other ideas. As a child, Ianni told anybody who would listen, including head coach Tom Izzo, that he would one day play for the Michigan State Spartans. Centered: Autism, Basketball, and One Athlete's Dreams is the firsthand account of a young man's social, academic, and athletic struggles and his determination to reach his goals. In this remarkable memoir, Ianni reflects on his experiences with both basketball and the autism spectrum. Centered, an inspirational sports story in the vein of Rudy, reveals Ianni to be unflinching in his honesty, generous in his gratitude, and gracious in his compassion.Sports fans will root for the underdog. Parents, teachers, and coaches will gain insight into the experience of an autistic child. And everyone will triumph in the achievements of Centered.Par Michelle Braun. 2020
From a Harvard- and Yale-trained neuropsychologist, a science-backed five-step program to boost memory and dramatically decrease the risk of Alzheimer’s. American adults fear…
Alzheimer’s more than any other disease—including cancer—and because many don’t realize there is no genetic cause for 99 percent of Alzheimer’s cases, they don’t take the necessary steps to change lifestyle factors shown to significantly protect against the disease. In this book, board-certified neuropsychologist Dr. Michelle Braun inspires you to make lasting improvements by explaining the truth about brain health and providing expert guidance through the maze of conflicting media advice on supplements, brain games, nutrition, and exercise. Braun interviews eight leading brain health experts, combining their insights with cutting-edge research to offer proven strategies to implement the five steps of the High-Octane Brain. Interactive exercises help you develop a personalized program for optimal brain health. Dr. Braun also provides a tracking system with a visual depiction of progress, and shows the High-Octane Brain plan in action through the lives of clients. Packed with valuable tips you can implement immediately to minimize common “brain blips,” exercises to boost your memory within minutes, and inspiring insights from nine High-Octane Brain role models ages 44 to 103, this groundbreaking book helps put the future of your brain in your control.“Thorough, backed up by the best available research, and accessible.” —Barry Gordon, M.D., Ph.D., Director, Cognitive Neurology/Neuropsychology Division, Department of Neurology, Johns Hopkins Medical Institutions and UniversityPar Padraig O'Morain. 2018
La nueva tendencia wellness que te ayudará a ser amable con la persona que eres. Esta es una guía práctica…
sobre los beneficios de la amabilidad y la bondad, una guía conformada por sencillos consejos que te ayudarán a vivir una vida más feliz y satisfactoria, a través de la combinación de dos de las fuerzas más importantes y necesarias actualmente: la atención plena y la autocompasión. Este libro te enseña cómo hacer de la atención plena tu aliado en la vida cotidiana, cómo aceptar quién eres y cómo reducir la ansiedad y los niveles de estrés a través de una serie de eficaces ejercicios. En un mundo caótico como el de hoy todos podemos beneficiarnos de las técnicas del Kindfulness. A través de la autocompasión consciente, este libro te ayudará a que te guste la persona que ves cada mañana en el espejo (con sus defectosy todo). Te ofrecerá las prácticas para aceptar la persona que eres, aprenderás a dejar de escuchar tu yo crítico interno y podrás cambiar tu vida a través de la amabilidad. El psicoterapeuta Padraig O'Morain confirma cómo a través del arte de cuidarnos a nosotros mismos a través de la amabilidad y el asegurarnos de vivir en el presente podemos disipar la negatividad en nuestra vida. Como resultado de amartey aceptarte un poco más, mejorarás tus relaciones con los demás y te convertirás en un ser humano más compasivo y más feliz. La crítica ha dicho...«Te ayuda a cambiar el chip y ver la vida desde otra perspectiva mucho más positiva y sana.»Sintiendo tus letras «Los psicólogos están de acuerdo en que hay muchos beneficios reales: la amabilidad puedereducir la depresión y la ansiedad, mejorar las relaciones y ayudarnos a alcanzar nuestros objetivos.»The Telegraph «Ser amable contigo mismo es la mejor terapia para el alma.»The IndependentPar Pamela Skillings. 2024
Boost your confidence, ace your interview, and get the job Job Interviewing For Dummies will teach you how to prepare…
for your next job interview, deal with tough questions, and gain the tools and skills to interview with confidence and poise. This book offers a structured, step-by-step approach for succeeding in virtual and in-person interviews. You’ll find information, strategies, and examples to empower you to present your best self to potential employers. Learn how to anticipate and prepare for the most likely questions, regardless of your level or industry, and be prepared for anything—an interview on short notice, explaining gaps on your resume, changing careers, and beyond. With examples and stories from the interview trenches, this friendly Dummies guide will help you breathe new life into your job search. Gain the poise you need to own the interview room (or the video chat) Brush up on your interview skills if you haven’t done this in a while Come prepared with impressive answers and questions to ask Overcome common challenges like resume gaps This book is for anyone interested in finding a new job or helping others in their job search. With Job Interviewing For Dummies, be prepared to hear “yes” more often!